Here are a few email marketing tools we recommend using if you're sending out more than 200 emails a day, particularly if you're sending those emails to large numbers of people at once (e.g. press release to 150 email addresses). Using an email marketing tool creates trust with entities that crack down on spam accounts so that your marketing emails are more likely to get into your recipients' inboxes. These tools also allow recipients to unsubscribe, keeping you within the good graces of the law. It also helps you make sure that your emails are getting to people who actually care about what you're offering.
- ActiveCampaign - https://www.activecampaign.com/pricing/
- Constant Contact - https://www.constantcontact.com/pricing
- MailChimp - https://mailchimp.com/pricing/
If you're interested in using one of these tools, you can set up an account on that company's website. Our team is happy to help if you would like to add a feature to your Zipline managed website that allows email sign ups that go directly into your new email marketing account. You can reach us at ext. 1 to speak with a representative, or you're welcome to reach out to your account manager here at Zipline via email or phone. If you don't know who your account manager is, please submit a support ticket and our support staff will get you started!